There's Money Sitting in Your CRM.
Our AI Workflow Finds It.
DealerScribeAI installs and manages an AI-powered lead revival workflow inside your store. It identifies stale opportunities in your CRM, re-engages them, qualifies who's still in the market, and routes real opportunities back to your sales team — through a managed AI-assisted workflow, every month. No new headcount. No one chasing old leads by hand.
You're Paying for New Leads While Old Ones Go Cold.
Every month, your store spends real money on fresh leads — while hundreds of past opportunities sit untouched in your CRM. Follow-up stalls after a few attempts. No one has time to dig back through 6–18 months of aging leads. And deals your team already paid to generate slip away, month after month, into the same CRM that was supposed to protect them.
We Install the Workflow. It Runs Every Month.
DealerScribeAI is an AI workflow we install and manage — not a person you wait on, not a BDC replacement, and not another dashboard to babysit.
Identify
The workflow scans your CRM for aging no-sale leads from the last 6–18 months — opportunities your team stopped working but never closed.
Re-engage
AI-assisted outreach reconnects with those leads through structured, compliant messaging — bringing your dealership back onto their radar without spam.
Qualify
Responses are scored and qualified against real purchase signals. Only genuinely interested, in-market opportunities move forward.
Route
Qualified opportunities land directly with your sales team — complete with context, history, and what the lead is looking for right now.
Optimize
Every cycle feeds back into the system. Messaging improves, targeting tightens, and your workflow gets smarter month over month.
You don't add a person. You add a system.
Uncover Deals You Already Paid For
Every lead in your CRM cost money to generate. The workflow surfaces the ones that still have value — deals that were abandoned, not closed.
No New Headcount
You're not hiring another BDC agent or adding to payroll. The system runs alongside your existing team — you pay for the workflow, not another salary.
Your Salespeople Just Close
They only touch qualified, routed opportunities — people who have already been re-engaged, qualified, and are ready to talk about a vehicle.
Steve Folsom
Founder
Built by Someone Who Knows Where Deals Get Lost.
Steve Folsom spent 40-plus years inside dealerships — on the floor, in management, up in the tower. He has seen every way a deal can slip through the cracks: follow-up that fizzles after two calls, CRM data nobody looks at past 30 days, months of paid leads going cold while the team chases fresh internet traffic.
He understands exactly how and why follow-up breaks down — and how stores lose deals that are already sitting in their own CRM. He built DealerScribeAI to fix that leak without adding headcount.
Not a consultant. Not a vendor selling another dashboard. Someone who lived the problem and built a system to solve it.
Start With a 30-Day Paid Proof Sprint.
One flat setup. One month. Your own CRM data. Then you decide.
one-time setup
$995/month to continue
Only if it earned its place. Monthly optimization included. No long-term contract — cancel anytime.
Optional per-sold-unit bonus structure available only with written attribution rules.
Prove It on Your Own CRM, Then Decide.
For $997, we install and run the workflow for 30 days on your own leads — not a demo, not a sandbox, not someone else's numbers. Your CRM. Your aging opportunities.
If it does not prove value, you do not continue. No long-term contract. No termination fee. No awkward breakup call.
The only risk is a setup fee to see pipeline you already paid to build.
Frequently Asked Questions
Find the Deals Already Sitting in Your CRM.
Every month you wait, more opportunities go cold. The Proof Sprint installs in days — and within 30 days, you'll see exactly what's been hiding in your own data.